Document Type
Article
Disciplines
International Law
Abstract
Over the last fifty years, the right of publicity has emerged as one of the most dynamic and fluid areas of law in the United States. The right of publicity "protects against commercial misappropriation of one's name, likeness, or identity."' In other words, advertisers and other commercial entities may not use a celebrity's image to gain a commercial advantage in their business endeavors. Advertisers and promoters now must take into account not only the rights of large movie studios or professional sports teams but also the rights of the actors and athletes.
Recommended Citation
Fisher, Kevin M., "Comment: Which Path to Follow: A Comparative Perspective on the Right of Publicity" (2000). Connecticut Journal of International Law. 343.
https://digitalcommons.lib.uconn.edu/cjil/343
Accessibility Requirements
1