Date of Completion

Spring 5-1-2013

Thesis Advisor(s)

Rory McGloin

Honors Major

Communication Science


Health Communication


This project combines design and communication in the development of a visual identity for a local syringe exchange program. Background research revealed the legal, political, and social controversy that these programs face in the United States. Despite resounding evidence of their effectiveness at preventing HIV, many exchange programs are highly stigmatized in their communities. A new visual identity aims to overcome residents' past misconceptions about Willimantic's syringe exchange, and promotes the program as a valuable resource in town.